hootsuitebanner-300x100

Stick a fork in it – Interviews are done!

“This is why SEOs can’t have anything nice”

 

I thought I was dreaming and then I realised I was awake and it was a nightmare – it was the link apocalypse.

Matt Cutts' tweethttps://twitter.com/mattcutts/status/452101448734474240

You are seeing this correctly, a tweet from Matt himself to an interview.

Wow, just click on it and have a look, I stopped counting around 53 commercial anchor text links and affiliate links and not a single link on the page has nofollow on it. (no robots.txt, either 😉 ) Continue reading “Stick a fork in it – Interviews are done!”

hootsuitebanner-300x100

Collateral Damage

cross hairds
They say there is no smoke without fire, but, the latest “attack” and round of penalties from Google has left a lot of “innocent” people in the crosshairs of the web spam team and wondering what the hell is going on.

Let me explain.

We have all seen this tweet.

 

 

We all knew who it meant. Continue reading “Collateral Damage”

brightonseo conference

brightonSEO Workshops and Conference Exclusive

Exclusive 10% Discount for brightonSEO Workshops and Conference 2 Day Ticket

If you work in search, it’s a fair assumption you’ve attended, or have at least heard of brightonSEO. Starting a few years ago as a meet up in a room above a pub, the conference has grown into a huge 2 day event running twice a year at Brighton Dome. This year, 1700 free conference tickets disappeared in 10 minutes and with workshop and paid attendees added to that, there’s expected to be a whopping 2000+ delegates taking over Brighton on April 23-25th.

Although the free tickets sold out, there are still workshop spaces available, which give you a day’s worth of hands-on training in your chosen field with an industry expert, and then a place at the conference the following day. The even better news is that the crew behind the event are offering Meld readers a 10% discount on tickets! Simply use the discount code “Meld10” on the eventbrite booking form for the discount to automatically be applied. Continue reading “brightonSEO Workshops and Conference Exclusive”

dan

Report Scraper Sites! The Big G Gets Reported as an Example

Publish quality content. That has always been Google’s mantra. Don’t build links… build quality content that people will link to.

Scrapers

Any “good” site that publishes “quality” content gets victimized by scrapers and that’s just a simple fact.

Unsavoury characters who want content on which they can sell advertising, basically rip your content, lift it and publish it as their own.

Now, depending on how good they are and how, er, not so good you are, those scraper sites can rank higher than you for your own content.

This is not the post to go into the ins and outs. I will do that next week, but our favourite Googler, Matt Cutts, tweeted that there was a new way for you to report if scraped content was outranking the original content.

BOOOOOOOOOOOOOOOOM! Enter Mr Dan Barker Continue reading “Report Scraper Sites! The Big G Gets Reported as an Example”

Custom Dashboards to make your life a little easier

Google Analytics gives us key insights to the traffic to our sites.

Google Analytics not only lets you measure sales and conversions, but also gives you fresh insights into how visitors use your site, how they arrived on your site and how you can keep them coming back.

Queue the barrage of NOT PROVIDED comments.

The argument is mute, get over it.

Some of the people who read this will be at the start of their digital marketing journey, others will be more experienced.

This post is one in a series. If you are not using Google Analytics, you should be!

If the thought of Google Analytics frightens you, fear not.

There are a few awesome dashboards which have been put together that can help you get started on your analytical path.

It is imperative you understand how users engage with your site, so you can continually iterate and ensure a return on your investments.

Custom reports can always help you extract value, especially when you set them to email you regularly (and read them, use them!) this is until you become an analytics junkie and the first thing you do in the morning is log in!

Custom reports allow you to view key metrics at a glance and better yet, the more experience you build, the more you can tailor them to your specific needs.

So to make life a little easier for you, we have complied a list of some of the best custom dashboards readily available for a one click install. Continue reading “Custom Dashboards to make your life a little easier”

Ich Bin Ein Linkbuilder

A little over 40 years ago, one of the most famous men in the history of this planet made a well known speech – well, today a “slightly” less well known man makes his speech.

Freedom has many difficulties and democracy is not perfect, but we have never had to put a wall up!

Unfortunately for us, JFK is dead, but SEO is not dead!

Say what Barrie?

I am a linkbuilder and proud. All you “content growth marketing inbound hackers” or whatever the hell you want to call yourselves today  (no doubt will change tomorrow) – you’re the ones selling snake oil!

snakeoil

Hell yeah I said that! Continue reading “Ich Bin Ein Linkbuilder”